Zenith Watches


Zenith watches, known for their high quality and precision time keeping, are Swiss watches developed by the Zenith company, which first started in 1865. The founder of the company, Georges Favre-Jacot, was only 22 years of age at the time. Unlike other brands of watches, Zenith does not use movements supplied by other companies. Instead it makes its own, so that the Zenith watches do not have any parts not created by the company itself.

The movements used in the Zenith watches are the Elite and Primo. Elite movements are the standard time keeping movements and the Primo movements are those for a chronograph, which is a combination watch and stopwatch. The Primo movements developed by Zenith have a frequency of 36,000 alternations per hour and are accurate to within 1/100th of a second. Many other watch manufacturers, such as Rolex, use Zenith movements in their products.

Sudden movements or magnetic changes do not affect the inner mechanisms of these watches. The column wheel and classical reset technique is still the same one used in the 19th century watches and continues to be the finest on the market. In a Zenith watch the movement is made up of 354 parts, 41 screws and 31 jewels. There are over fifty different points that have to be oiled using different grades of lubricants. It takes nine months to make one of these movements.

In 1999, Zenith was purchased by LVMH, one of the world’s largest manufacturing companies for luxury goods. The company still continues to produce watches in the Zenith line, such as Chronomaster, Class, Port-Royal, Vintage, Defy and Star.

Whether you are looking for a luxury watch for a man or a woman, Zenith has many brands available in styles unique to each gender or in styles that either gender can wear.